Volume 15 Issue 2

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Recent Submissions

Factors affecting the work life balance: study among the teachers of a government school in Sri Lanka

Sareena Umma, M. A. G; Fathima Zahana, M. M (Faculty of Management and Commerce, South Eastern University of Sri Lanka., 2020-10)

The work life balance concept attracted by various researches and scholars, it is a trending topic to achieve the organization success today. Hence the organizations are using quality human resource and their work life ...
Role of defence forces of Sri Lanka during the covid-19 outbreak for nations branding

Jayawardane, Thesara V. P. (Faculty of Management and Commerce, South Eastern University of Sri Lanka., 2020-10)

World Health Organization (WHO) confirmed of a novel coronavirus on the 12th January 2020, as the cause of a respiratory illness in a cluster of people in Wuhan City, China. Even though the fatality ratio for coronavirus ...
Impact of information technology (it) governance on firm business value: the role of business-it alignment and it investment performance

Ilmudeen, Aboobucker (Faculty of Management and Commerce, South Eastern University of Sri Lanka., 2020-10)

The research examines the impact of IT governance on business-IT alignment and IT investment performance to achieve firm business value. IT investment is a essential part of a system of interrelated firm resources where ...
Social media advertising as strategy on consumer buying behaviour: conceptual paper

Kumaradeepan, V. (Published by the Faculty of Management and Commerce South Eastern University of Sri Lanka, 2020-10)

Social media advertising has rapid speed of change in the every industry generated the need to create, adapt and integrate conversations that will allow bridging the gaps between the brand and consumers. The objective ...
Tourism in the Covid-19 pandemic: a perspective with SWOT analysis

Fernando, Imali N. (Faculty of Management and Commerce, South Eastern University of Sri Lanka., 2020-10)

Over recent history, a huge number of diseases affected the human race, whereas the Novel Coronavirus or Covid-19, remains the utmost noticeable pandemic disease. The virus spreads with a distinct composition with a ...
Relationship between the determinants of capital structure and debt ratio: evidence from listed manufacturing companies in Sri Lanka

Haleem, Athambawa (Faculty of Management and Commerce, South Eastern University of Sri Lanka., 2020-10)

It is mostly due to the factors that decide the overall capital structure of the company. A greater capital structure helps the company realize both sustainable long-term Growth and long-above average results. The objective ...
Working capital management and firm value in emerging markets: the case of Sri Lanka

Puwanenthiren, Pratheepkanth (Faculty of Management and Commerce, South Eastern University of Sri Lanka., 2020-10)

Working capital management, which involves managing cash, inventory, and accounts receivable, affects a firm’s short-term attainment. The purpose of this paper is to seek to investigate the relationship between working ...

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