Abstract:
The tourism sector contributes significantly to the national economy of Sri Lanka. From ancient
time to now Sri Lanka has been a high-value destination that provides remarkable experiences
with its natural beauty and cultural heritage and brings economic benefits to the country. The
civil war existed for nearly 30 years ended in 2009 and there was a massive increase in tourist
arrivals. Unfortunately in 2019 Easter Attacks became a significant setback for the country's
tourist industry. Following the incidence, COVID 19 pandemic has triggered the biggest
downturn in the sector. Considering the fact, this is a qualitative study conducted with the main
objective to determine the impact of the COVID-19 outbreak on the Sri Lankan tourism
industry. It is clear from the study that total arrivals, revenues, gross domestic production and
other indicators have all dropped dramatically. This has resulted in unemployment,
socioeconomic issues, and a negative influence on associated industries and budgetary balances.
To determine the appropriate course of action for strengthening Sri Lanka's tourist industry, we
must develop strategies and plans to create a Post COVID tourism market.