Abstract:
The tourism industry plays a key role in
regional and destination development. Jaffna district
has more tourist potentials to develop the region.
Tourism image in Northern Province had changed by
war during the last three decades. This research
analyses the potential for regional development of
tourism industry in Jaffna district. SWOT analysis
and descriptive statistical analysis were used. The
finding of research reveals that Jaffna district can
benefit much more than present context of tourist
industry by promoting tourism industry.