This is the Abstract

This is the Abstract

This is the Abstract

This is the Abstract

This is the Abstract

The impact of e-tourism on the traditional intermediary process of travel agencies has been challenged. Travel businesses are seeking for most effective strategies for reintermediation to restructure the business. Hence, ...

The purpose of this article is to study the impact of firm-created and usergenerated social media communication on brand association through Facebook. This study evaluated 262 data sets that were generated through a ...

The role of social media is in our daily lives is immense. It has many positive sides as well as negative sides especially in the society and human behaviors. Some people are trying to use the social media for tarnishing ...

The paper presents to analyse behavioural intention of undergraduates to use cloud computing services for academic purposes at South Eastern University of Sri Lanka. This study was used Venkatesh et al.’s (2003) unified ...

Internet Banking is the delivery of banking products and services directly to the customer through the Internet. With the realization of the prospective benefits and capability of internet banking, all the banks all over ...