SEUIR Repository

Browsing Volume 4 No.1 by Subject "Brand association"

Browsing Volume 4 No.1 by Subject "Brand association"

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  • Mubarak, Kaldeen; Hilal, M. I. M. (Faculty of Management & Commerce, SEUSL, 2019)
    The universal usage and marketing communication based on the information and communication technology (ICT) avenues have impact of the lives of youth and in their buying behavior. The tenacious practice of ICT platforms ...

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