Browsing "Journal of Marketing" by Issue Date

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Issue DateTitleAuthor(s)
2020Sense of place and willingness to pay for historical and cultural places in Sri LankaHettiarachchi, Thilini Udeshika
2020Impact of tourist satisfaction on their revisit’s: with special reference to wellness tourism destination sites in Sri LankaGuruge, Manori L; Suranga Silva, D. A. C
2020Green marketing mix and customer purchase intention: evidence from tourist hotelPushpanathan, Ambalam; Dhananjani Silva, Nishshanka Kalpa
2020What factors affect customer adoption towards virtual banking? Study based on western province, Sri LankaAshfa, A. L. F; Fernando, P. I. N; Yapa, U. A. S
2020An analysis of factors impacting consumer purchase intention on herbal productsMubarak, Kaldeen
2020Impact of visual merchandising of clothing stores on impulse buying behaviorMubarak, Kaldeen; Mufeeth, Musthapha
2020Analyzing the motivational factors of home stay entrepreneurs: a case study of Bentota destination site, Sri LankaYasoda, V. G. K; Chalika, P.H.A.N; Silva, D. A. C
2020Study on the relationship between destination promotion factors and tourists arrivals to Sri LankaKumara, P. B. S. N
2020Is it social media or traditional media? That influence consumer decision-making in times of pandemicIshar Ali, M. S.
2020Factors influencing on customer usage of online banking: from the perspective of technology acceptance and theory of reasoned action modelsJegatheesparan, Krishnapillai; Rajeshwaran, Nadarajah