Browsing "Research Articles" by Author Hilal, Mohamed Ismail Mujahid
Showing results 1 to 8 of 8
Issue Date | Title | Author(s) |
2019 | Drivers of impulse buying at retail stores: mediating role of customers’ loyalty | Hilal, Mohamed Ismail Mujahid; Selvaratnam Gunapalan |
2020 | Exploring the impact of internal marketing practices and employees' organizational commitment: special reference to hotel industry in Sri Lanka | Hilal, Mohamed Ismail Mujahid |
2019-08 | Factors affecting store loyalty of retail supermarket stores: customers perspective | Hilal, Mohamed Ismail Mujahid |
2020 | Factors affecting store loyalty of retail supermarket stores: customers' perspective | Hilal, Mohamed Ismail Mujahid |
2018 | Factors determining celebrity endorsement and impact on brand loyalty: a Sri Lanka based study on cosmetic advertising | Udovita, P. V. M. V. D.; Hilal, Mohamed Ismail Mujahid |
2015 | Influence of selected groceries' marketing mix elements on business performance in the Eastern Province of Sri Lanka: retailers' perspective | Hilal, Mohamed Ismail Mujahid; Mubarak, Kaldeen Mohamed |
2017 | Role of word-of-mouth within the CBBE components and brand loyalty of Arugum Bay as tourist destination: a study among local tourists | Hilal, Mohamed Ismail Mujahid |
2020 | Sri Lanka’s Tea economy: issues and strategies | Hilal, Mohamed Ismail Mujahid |