BBA (Special) in Marketing Management : [7] Collection home page

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Collection's Items (Sorted by Submit Date in Descending order): 1 to 7 of 7
Issue DateTitleAuthor(s)
2019Impact of corporate social responsibility on customer loyalty with mediating role of brand trust (with special reference of Ceylon Biscuits Limited in Colombo District)Sheham, A. M; Anupama, P. A. D. N; Management
2019Impact of relationship quality on loyalty : with special customer reference of Insurance Industry in Sri LankaMubarak, K. M; Samarakoon, S. M. A. M; Management
2019Consumer purchase intention for organic food (with special reference to Kandy and Mathale District market environment)Sheham, A. M; Rathnayake, R. M. D. S; Management
2019Impact of social media on destination brand image, tourist satisfaction and behavioral intentions of tourist visiting PasikkudahMubarak, K. M; Azath, S. M; Management
2019The impact of green marketing tools on consumer purchase intention and buying behavior (with special reference to Ampara District)Hilal, M. I. M; Aththanayaka, A. M. S. U; Management
2019Impact of demographic factors on consumer attitudes toward organic foods (special reference in Colombo District)Hilal, M. I. M; Kaushitha, K. P. A; Management
2019Impact of service quality on customer satisfaction : a study of the hotel industry of Sri LankaHilal, M. I. M; Pathirana, L. P. E. R; Management
Collection's Items (Sorted by Submit Date in Descending order): 1 to 7 of 7